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Group Profile

Group Profile

New Hope Group Co., Ltd. is a private enterprise mainly engaged in modern agriculture and food industry. It was founded by the famous private entrepreneur Mr. Liu Yonghao in 1982. Striving alongside the wave of China's reform and opening-up to this day, the company now holds the world's largest feed production capacity and China's top meat processing capacity. It has also become one of the country's largest integrated suppliers of meat, eggs, and milk.

Over 40 years of development, New Hope Group is based on the modern agriculture and food industry and continues to extend to upstream and downstream industries such as dairy FMCG, smart urban and rural areas, financial investment and other related industries. It has more than 600 subsidiaries and over 100,000 employees. In 2024, the group reported sales revenue of over RMB 260 billion. It ranked 426th on the 2025 Fortune Global 500 list and has been selected for the list for four consecutive years. Selected as one of Fortune's Most Admired Chinese Companies from 2022 to 2025. The credit rating of the group entity has been assessed as AAA by CCXI.

New Hope Group has always committed to agriculture, rural development, and farmer welfare since 1994 when Mr. Liu Yonghao launched the pioneering poverty alleviation initiative named "Guangcai Program". In 2020, the company joined forces with the Yonghao Charity Foundation to implement the "Five-Five Plan" in support of China's Rural Revitalization Strategy. Focusing on people's livelihood oriented industries, the group aspires to be the leading force in rural revitalization. In the future, New Hope Group will continue to implement the mission of "Hope, Make Life Better", lead development with the concept of "Five New", and strive to build an excellent enterprise with world competitiveness.


260+ billion yuan

Sales revenue exceeded 260 billion yuan

100000+ employees

Over 100,000 employees worldwide

600+ subsidiaries

More than 600 subsidiaries and branches globally

5 years

Five consecutive years on the Fortune Global 500 list

Chairman

Chairman
2025 New Year Address

Persistence Will Be Answered, Hope Bears Strength Within

Liu Yonghao, Chairman of New Hope Group

In 2024, private enterprises are vigorously absorbing nutrients, strengthening their roots, and striving for soil breaking in spring and thriving in summer.

This year, the young team led by Liu Chang has worked harder, become more resilient and mature in the tough cycle battle, and achieved many results. Our pig farming sector and industry partners have ended the bottom of the cycle for nearly three years, but our industrial layout advantages still need more patience. The direction that New Hope has been adhering to for 42 years is to establish industry, adhere to its main business, and focus on the agricultural, animal husbandry, and food industries. At present, we have a large scale of feed production capacity, cold chain transportation, pig farming, meat and food, dairy industry, as well as a moderate amount of real estate and biomedicine extended in the industrial chain. The experience of dealing with the ultra long industrial chain and cycle enables us to better understand the connotation of "running a marathon in business", and to maintain resilience and struggle without slackening for a moment.

This year, we took the initiative to adjust our structure, slim down and reduce fat moderately, and reduced our scale. Our interest bearing liabilities continued to decline, and most core sectors achieved profitability. Our annual tax revenue exceeded 5 billion yuan, and we continued to maintain our 3A rating. To cope with uncertainty, we continue to live a tight life, and the six controllable costs continue to drop. We strictly implement standardized systems and encourage innovation, continuously pay attention to core cadres and key personnel, adhere to our mission, vision, and values, and make positive ideas more deeply rooted in people's hearts.

This year, the transformation of enterprises towards the development of new quality productivity has become more active. We actively promote digitalization and intelligent layout in important links of the industrial chain. This year, the new breed of meat duck bred and promoted by us and the Academy of Agricultural Sciences won the second prize of National Science and Technology Progress Award. This is the eighth second prize of National Science and Technology Progress Award we have won. The "Feed and Grain Conservation Technology Innovation Alliance" that we have led has saved more than two million tons of grain, contributing to ensuring national food security and reducing dependence on soybean meal.

This year is the most intensive year for the government to introduce policies to support private enterprises. Private enterprises grow in the fields of hope in China. At the beginning, it was a barren field, struggling to survive in the cracks. China has embarked on a path of development for private enterprises, which is extremely difficult! This is precisely the path opened by the blue thread of the road under the socialist system with Chinese characteristics. "This is when General Secretary Xi Jinping visited members of the Chinese People's Political Consultative Conference during the Two Sessions, he first affirmed my report on the growth of private enterprises, and then talked about the development path of private enterprises in detail. Today, as an important component of the Chinese economy, private enterprises have made a contribution of "56789". Faced with the challenges of transformation and upgrading, last year I said I would not lie flat or be anxious, and this year we are discussing the "new pattern and new achievements" of private enterprises. At the national "15th Five Year Plan Expert Committee" seminar, as a member of the private enterprise committee, I expressed the opinions of private entrepreneurs and provided suggestions for the development of the country. The ability of private enterprises to strive, innovate, and contribute has been tested by history. In the new context, we must continue to carry forward our fine traditions and make new contributions.

This year marks the 30th anniversary of the launch of Guangcai's career. Private entrepreneurs have made significant contributions to poverty alleviation and rural revitalization through their glorious careers. New Hope has built over 150 Guangcai poverty alleviation factories in various regions, with an investment of over 5 billion yuan and various donations exceeding 1 billion yuan. We proposed the "55 Project" for rural revitalization, and as of this year, more than half of it has been completed. The "Village Chief Class" public welfare training for rural revitalization, led by New Hope, has successfully graduated over 400 students. This project was selected as one of the first batch of excellent case libraries for the "Ten Thousand Enterprises Revitalizing Ten Thousand Villages" action in China this year, affecting over 2000 villages.

It's difficult to pass, pass. This year, wearing stars and moon; In the new year, cut through the waves. In 2025, we will continue to adjust our structure, promote transformation, refine our main business, and promote innovative development; We must continue to adhere to hard work, diligence, and thrift, and handle large enterprise affairs with the spirit of small enterprises; Continue to control costs, liabilities, and investments, and increase the safety cushion. We need to strengthen the "four five six cadre concept" and cultivate more and more responsible young cadres; We need to strengthen the application of technology, make greater progress in biological breeding, take digital and intelligent transformation to a new level, and steadily promote the modernization of the industrial chain.

When the dawn of 2025 rises, we will start anew, striving to be a company and brand that earns customer trust, satisfies consumers, and makes new contributions to the country and society. Thank you to the cadres, employees, and families of New Hope Group, and thank you to all our partners. Our hard work will eventually shine into sunshine and rain, nourishing the sprouts of spring and the shade of summer. Perseverance always echoes, hope has its own strength! happy new year!

New Year's Day 2025

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2025 New Year Address

Steadfast Responsibility, Embracing New Challenges of the Era

Liu Chang, Director of New Hope Group & Chairman of New Hope Liuhe

2024 is a crucial year for achieving the goals and tasks of the 14th Five Year Plan. The steady development of new quality productive forces has become an important driving force for the country's economic transformation and upgrading, which will promote higher quality, more efficient, more equitable, more sustainable, and safer development of the national economy. At this important moment, we adhere to the corporate mission of "seeking benefits for farmers and benefiting food consumers", promote the integration of sustainable development concepts into business decision-making and production operations, and work with stakeholders upstream and downstream of the value chain to cultivate a sustainable development ecosystem, creating more comprehensive economic, environmental, and social value for economic and social development.

Steady and far-reaching progress is a firm belief in building a solid foundation for development. In the face of an increasingly complex external development environment, we will deeply integrate the concept of sustainable development with our company culture, development strategy, and risk prevention and control, and explore the construction of a scientific, effective, and new hopeful corporate governance system. We adhere to the comprehensive leadership of the board of directors in ESG, and strive to improve the independence and professionalism of the board's decision-making in accordance with the law, to help the company achieve healthy development and stable growth with good corporate governance. We adhere to business ethics, maintain a fair and open market order, and work together with stakeholders to create a sustainable business future in economic development and business practices.

Quality first is the solid footprint of adhering to the original intention of the enterprise. We always attach great importance to technological innovation centered on industry and products. Last year, we were approved to add a postdoctoral research workstation and actively applied for the establishment of the National Feed and Grain Technology Innovation Center. Biological breeding research has achieved a breakthrough, and multiple key core technologies have been independently controllable. We are committed to using technological innovation as an important driving force to promote safer, more nutritious, and healthier product supply. We use digitalization to enhance quality and efficiency, strictly adhere to quality standards, gradually expand non resistance certification, and supply live pigs to Hong Kong from day to night. There have been no product recalls or negative incidents throughout the year, and with better products and services, we continuously enhance the sense of gain, happiness, and security of our customers and consumers.

Green mountains and clear waters are the responsibility of building a beautiful China. We adhere to the development concept of "green mountains and clear waters are as valuable as mountains of gold and silver", and view the relationship between economic development and environmental protection from a scientific perspective. We vigorously develop and promote the industrial model of circular agriculture, reduce the impact of waste emissions from breeding farms on the environment, and produce 104800 tons of fermented manure, 15.7532 million tons of reclaimed water, 2.5759 million kilograms of fresh fruits and vegetables, and achieve biological carbon sequestration of about 94500 tons of carbon dioxide equivalent throughout the year. We make good use of various resources and technologies to improve the efficiency of raw grain, feed, and energy use through production management, technological upgrades, and other aspects. We have scientifically saved 667300 tons of grain, taken practical actions to protect food security, actively respond to the challenges brought by climate change, and promote the development of enterprises to achieve qualitative and effective improvement and healthy growth in quantity in green transformation, contributing to the realization of harmonious development between humans and nature.

Zhiye Guanqing is a heartfelt interpretation of fulfilling social responsibility. We look back on the 30-year poverty alleviation journey of 'Glorious' and continue to serve as a' reliable force '. In the process of participating in the rural revitalization strategy, through a combination of industrial investment, technical support, talent cultivation, and employment promotion, we aim to increase the income of pig farmers by over 3 billion yuan by 2024, and serve a total of 212700 small and medium-sized agricultural enterprises, contributing to the beautiful vision of common prosperity. We attach great importance to talent cultivation and development, strive to create an inclusive, equal, and harmonious workplace environment for employees, provide care for employees through beautiful farms and mutual aid funds, carry out management and vocational training for reserve cadres, veterinarians, etc., and pave the way for employees' growth and development. When a major typhoon swept through Southeast Asia, companies from the Philippines, Vietnam, and Bangladesh helped affected households resume work and production, and restart their lives; In China, the 4th village chief class launched the "Seed Plan" to deeply cultivate rural development leaders, the "Hope Plan" achieved the wishes of students in the 8th season, poverty alleviation pig farms deep in the mountains welcomed their 6th year of dividends, and the "Warm Winter Action" entered Tibet in the 11th year, once again bringing hope and warmth to small villages on the plateau.

2025 is the year when the 14th Five-Year Plan comes to an end and the 15th Five-Year Plan begins. New Hope will continue to be guided by Xi Jinping Thought on Socialism with Chinese Characteristics for a New Era, integrate national strategies into the company's future development, actively adapt to industrial and market changes under new technologies and new patterns, lead employees with the wartime cultural spirit of "established by trust and lasting by love", build a close full-chain community of shared future with industry partners, and meet the opportunities and challenges of the new era with 43 years of unchanged corporate mission, development resilience and sense of responsibility.

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Milestones

Milestones
2025 - 2019
2018 - 2003
2001 - 1996
1994 - 1982

2025 Participating in the Private Sector Symposium

Liu Yonghao attended and spoke at the private economy symposium chaired by the General Secretary. Liu Chang accompanied Premier Li Qiang on a visit to Indonesia and spoke at the symposium for Chinese-funded enterprises.

2024 Eighth National Science and Technology Progress Award

The project “Creation of High-Efficiency Breeding Technology and New Varieties of Meat Ducks with Industrialization” won the Second Prize of the National Science and Technology Progress Award, marking the eighth time New Hope Group received this honor.

2022 40th Anniversary of New Hope

The 40th-anniversary event “Retracing the Path of Hope” was held in Xinjin. The biography Revitalization was published. Huarong Chemical was listed (stock code: 301256).

2021 Entering the Fortune Global 500

New Hope Holding Group entered the Fortune Global 500 for the first time with revenue of $31.6057 billion, ranking 390th. Chairman Liu Yonghao was invited to attend the CPC Central Committee’s centenary celebration. New Hope Service was listed (stock code: 3658.HK).

2020 New Hope Cultural Pyramid

The group officially released the “New Hope Cultural Pyramid Rooted in the Earth” and launched the New Hope Cultural Festival in a structured manner. It actively participated in the fight against the COVID-19 pandemic, donating over 40 million yuan in funds and supplies.

2019 Riding the Spring Tide

Chairman Liu Yonghao was invited to ride on the “Spring Tide” themed float during the parade celebrating the 70th anniversary of the founding of the People’s Republic of China. New Hope Dairy (stock code: 002946) was listed, promoting a better life through quality milk.

2018 Awarded “Pioneer of Reform”

Chairman Liu Yonghao, as an outstanding representative of private entrepreneurs, was honored as a “Pioneer of Reform” by the Central Committee of the Communist Party of China and the State Council.

2017 National “Mass Entrepreneurship and Innovation” Demonstration Base

New Hope Group was selected as a National Mass Entrepreneurship and Innovation Demonstration Base (second batch) as a leading enterprise in agriculture. The group launched the "New Hope 1+1" targeted poverty alleviation initiative, promoting industrial poverty reduction through models such as the Liangshan Program.

2016 Launch of XW Bank

As the largest shareholder, New Hope initiated the establishment of XW Bank, which was officially approved. It is the first private bank in Sichuan Province and China’s third internet bank.

2011 China’s Largest Agribusiness Listed Company

After a major asset restructuring, New Hope Liuhe Co., Ltd. (SZ.000876) became China’s largest listed company covering the entire agricultural and animal husbandry industry chain.

2003 National Key Leading Enterprise

Recognized as a National Key Leading Enterprise in Agricultural Industrialization by nine Chinese ministries and commissions.

2001 Entering the Dairy Industry

Acquired Sichuan Yangping Dairy, marking the company’s official entry into the dairy industry.

2000 Entering the Chemical Industry

Partnered with the International Finance Corporation (IFC) of the World Bank Group to establish Huarong Chemical, China’s first high-quality potassium hydroxide producer, filling a gap in the industry and formally entering the chemical sector.

1998 Successful Listing & Entry into Real Estate

Sichuan New Hope Agriculture Co., Ltd. (stock code: SZ.000876) was successfully listed on the Shenzhen Stock Exchange. The company established Sichuan New Hope Real Estate Development Co., Ltd., marking its entry into the real estate sector.

1997 Establishing New Hope Group

New Hope Group was officially founded, with Liu Yonghao serving as Chairman.

1996 Founding China Minsheng Bank

Initiated and established China’s first nationwide joint-stock commercial bank primarily funded by non-public enterprises — China Minsheng Bank. New Hope is also one of its major shareholders.

1994 Initiating the Guangcai Program

Chairman Liu Yonghao, together with nine other private entrepreneurs, jointly launched the initiative "Let Us Dedicate Ourselves to the Poverty Alleviation Cause of Brilliance," marking the beginning of China's Guangcai Program.

1993 Elected as a Member of the National Committee of the CPPCC

Liu Yonghao was first elected as a member of the National Committee of the CPPCC and became the first private entrepreneur to deliver a speech at the First Session of the 8th CPPCC National Committee, titled "Private Enterprises Have Hope." That same year, he was elected as the first private entrepreneur to serve as Vice Chairman of the All-China Federation of Industry and Commerce.

1992 Establishing the First Private Enterprise Group

"Hope Group" was registered and established, becoming China's first private enterprise group without a regional name in its title. In 1995, it was ranked "No. 1 among China's Top 500 Largest Private Enterprises" by the State Administration for Industry and Commerce.

1987 Successful Development of "Hope No. 1" Feed

The Xinjin Hope Feed Factory was established, successfully developing China's first domestically produced piglet feed—"Hope No. 1" feed.

1982 Embarking on the Entrepreneurial Journey

Liu Yonghao and his three brothers sold their wristwatches and bicycles to raise 1,500 yuan, starting their business by raising quails and establishing the Yuxin Breeding Farm. New Hope became one of China's first private enterprises.

Qualification

Qualification
Honors & Awards Technology-Driven Social Responsibility

2025 Fortune Global 500

30th Anniversary Commemorative Medal of the Guangcai Program Initiative

2024 Top 500 Chinese Private Enterprises

National Key Leading Enterprise in Agricultural Industrialization

2024 Top 100 Chengdu Enterprises

2008 National Science and Technology Progress Award

2010 National Science and Technology Progress Award

2011 National Science and Technology Progress Award

2014 National Science and Technology Progress Award

2016 National Science and Technology Progress Award

2018 National Science and Technology Progress Award

2019 National Science and Technology Progress Award

2024 National Science and Technology Progress Award

2024 Rural Revitalization Innovation Case

Excellent Case of 2023 Xingyao Plan for Rural Revitalization

Excellent Cases of Rural Revitalization in 2023

National "Ten Thousand Enterprises Revitalize Ten Thousand Villages" Action Excellent Case Database

Corporate Culture

Corporate Culture

Corporate culture pyramid

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01

Corporate Culture Festival

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02

Talent Showcase

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03
  • A mission
  • Two visions
  • The 'Three Like' Gene
  • Four dimensional values
  • The concept of "Five New"

A mission

A mission "is" hope, make life better ". The word 'hope' here has two meanings: 1、 Looking forward to and hoping for a better life. 2、 New Hope people make their lives better through their own efforts.

Two visions

The two visions are "cultivators of smart urban and rural areas, creators of a better life". The 'cultivators of smart urban and rural areas' represent a group of people who work diligently and silently to achieve the intelligence of rural and urban areas, keeping pace with the times. The creator of a better life "means that New Hope Group is willing to create a better life for everyone through its own efforts and contributions.

The 'Three Like' Gene

The "Three Symbols" gene is a tradition of New Hope and a corporate atmosphere that has always been pursued: like the military, like schools, and like families. Liu Yonghao stated that these three are a unified consortium and cannot emphasize only one of them. If only like the military, it has strong execution ability, but lacks tenderness and learning ability; if only like schools, it teaches and educates people, lacking execution ability; if only like families, they care for each other, but cannot do well in execution and learning ability. The genes of the Three Symbols are our inheritance and history, and this cannot be lost.

Four dimensional values

The "Four Dimensional" values refer to ten easily understandable and executable values and behavioral norms based on the original values of "sunshine, positivity, standardization, and innovation" from four dimensions: basic principles, organizational spirit, development philosophy, and external attitude. These "New Ten" are: we adhere to the moral standards of sunshine, positivity, kindness, and trustworthiness;

The concept of "Five New"

The "Five New" concept refers to "new mechanisms, new youth, new technologies, new tracks, and new responsibilities". In fact, it was proposed five years ago, standardized in the past two years, and now officially incorporated into the corporate culture and values, reflecting the spirit of keeping up with the times. The reason why New Hope has been able to transform and upgrade, cross cycles, and achieve development in recent years is due to the "Five New" concept.

the first

Embrace new hope and strive to make another breakthrough

the second

A glorious century is like a song, and the hope of struggle is always new

the 3rd

I HOPE

the 4th

Renewal

the 5th

The sun is shining, and I am full of hope

the 6th

Innovation is new hope

like an army like a school like a family

Second Phase of the Feed Business Mid-term Training Course and Global Mid-term Training Course

Second Phase of the Feed Business Mid-term Training Course and Global Mid-term Training Course

Second Phase of the Feed Business Mid-term Training Course and Global Mid-term Training Course

military training

military training

military training

Vice Chairman Wang Hang shared "Private Enterprises in the Context of Kinetic Energy Transformation"

Renewal

Hidden Sword

New Hope Leadership Renewal Training Camp

Vice Chairman Zhang Minggui shared his speech on "Discussion on Management Change"

Focusing on AI leadership, decoding the future of industry functions

Teacher Chen Chunhua shares "Building a High-Performing Team"

Group birthday

Parent-child activities

Parent-child activities

Parent-child activities

Parent-child activities

Enjoy the Food Festival

Enjoy the Food Festival

Group birthday

Group birthday

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