The 7th Corporate Culture Festival of New Hope Group officially opens

On May 20th, on this beautiful day filled with love and sincerity, the opening ceremony of the 7th Corporate Culture Festival of New Hope Group was grandly held at Chengdu Zhongding International.The group's chairman Liu Yonghao, executive vice president and chief operating officer Li Jianxiong, president of Caogen Zhiben Group Xi Gang, and other leaders attended the ceremony. More than 70 people, including senior executives from various sectors, senior employees, craftsman representatives, scientific research backbones, young employees, and representatives of overseas excellent employees from Vietnam, Egypt, and Indonesia, attended the event on site. The group's subsidiaries and employees at home and abroad watched the live broadcast online, joining this cultural event together. This cultural festival was jointly hosted by the group's administrative system, the group's labor union, and the Meihua Food sector.

The opening ceremony officially began amidst the stirring anthem of the company. Themed "Stay True to Our Original Intent, Cultivate Craftsmanship, and Create Together", this cultural festival is rooted in the group's over 40 years of development and accumulation. Closely aligned with the overall requirements of the first year of the 15th Five-Year Plan, it aims to unite people through culture, strengthen the foundation with craftsmanship, and drive development through innovation, injecting strong endogenous momentum into the group's long-term stable development.

Chairman Liu Yonghao's speech:

Remain true to our original aspiration and forge our soul, innovate with craftsmanship and strive for excellence

The chairman delivered an opening speech, in which he fondly recalled the group's development journey over the past four decades. He emphasized that adhering to the original aspiration of industry and fulfilling the mission and responsibility are fundamental to New Hope's steady and long-term progress. Facing the new situation of deep industry adjustments and the accelerated emergence of new productive forces, the chairman put forward his ardent expectations:

Adhering to our original aspiration of agriculture and animal husbandry, we are deeply committed to rural revitalization and fulfilling our social responsibilities. With a long-term perspective, we navigate through industry cycles with determination. We cultivate craftsmanship in our positions, honing our skills and striving for excellence during the adjustment period. We polish our products and services to the utmost professional level, making the spirit of craftsmanship the foundation of our enterprise. Embracing technological innovation and transformation, we seize opportunities presented by new productive forces, empowering industrial upgrading through technological innovation, and propelling the group from a "scale-driven" to a "value-driven" model.

Chairman Liu Yonghao called on all employees to further fulfill their responsibilities through this cultural feast, and to work together with the company to embark on a new journey.

Li Jianxiong released the activity schedule:

Three major chapters, seven major actions

In the chapter of "Staying True to Our Original Intent", three activities will be held: "Initial Intent Reflection · Voices of Struggle" video relay, "Heartfelt Expressions · Beautiful Factory" environmental co-creation, and "Passing on the Flame · Family and Enterprise Heart to Heart" family open day, allowing every family member to feel the warmth of the enterprise. In the chapter of "Forging Craftsmanship", two activities will be held: "Post Training Skills Competition for All Employees" and "Searching for the Radiant You" craftsmanship story collection, further promoting the spirit of craftsmanship through competition-driven learning. In the chapter of "Creating Together", the selection of the group's top ten influential scientific research achievements will be initiated, using the concentrated display of scientific and technological hard power to stimulate the innovation enthusiasm of all employees. Li Jianxiong hopes that all employees will actively participate, closely link to business reality, and strictly abide by the rules of the activities, so that the soft power of culture can truly transform into core competitiveness.

Thematic roundtable sharing:

Frontline stories embody our original aspiration, and the power of role models nourishes our hearts

The opening ceremony featured a specially designed roundtable discussion on corporate culture, where five outstanding employees, including a senior veteran, a craftsman leader, a young research doctor, a representative of overseas excellent employees, and a grassroots service benchmark, were invited to share on the same stage. Drawing from their professional experiences, they narrated authentic stories about adhering to quality, taking on responsibilities in adversity, tackling scientific research challenges, expanding overseas, and fostering team spirit. These stories vividly exemplified the spirit of New Hope people, who remain true to their original aspirations, strive for excellence, embrace innovation, and demonstrate dedication and commitment. This allowed corporate culture to take root at the grassroots level and permeate people's hearts.

Letting the colorful ball fly to kick off a new journey, the cultural festival is fully opened

At the end of the opening ceremony, all participants moved to the park square to release colorful balloons together. The colorful balloons, carrying dreams and blessings, rose into the sky, marking the official opening of the 7th Corporate Culture Festival of New Hope Group.

The current corporate culture festival will last until the end of July. During this period, rankings will be evaluated based on four dimensions: participation coverage, activity completion quality, online interaction popularity, and organizational execution strength. Honor incentives and recognitions will be set up to further promote cultural implementation, empower business operations, and unite efforts.