From Development to Empowerment: New Hope Expands the 9th HOPE Technology Conference

On December 18th, the 9th HOPE Technology Conference of New Hope Group was successfully held in Chengdu. Unlike previous years, this conference, for the first time, deeply integrated with the Sichuan Provincial Digital Transformation Promotion "City and Prefecture Tour" activity hosted by the Sichuan Provincial Development and Reform Commission, jointly hosting a special session on digital empowerment for agriculture, animal husbandry, and food. This marks the upgrade of the HOPE Technology Conference from a technology conference focused on promoting the digital transformation of enterprises themselves to an open and shared digital empowerment platform for Sichuan, significantly expanding its influence and reach.

Open to Peers, Sharing "New Hope's Digital Experience"

Through deep integration with the Sichuan Provincial Digital Transformation Promotion "City and Prefecture Tour" activity, the HOPE Technology Conference not only received policy guidance and a broader industry perspective, but also enabled New Hope's digital practices to shift from serving itself to empowering the industry. Through this open platform, New Hope systematically and on a large scale showcased its core achievements in digital transformation to peers throughout the province and even the country for the first time.

Li Jianxiong, Executive Vice President and Chief Operating Officer of New Hope Group, stated at the conference that against the backdrop of the "Digital China" initiative and a series of empowering policies in Sichuan Province, digital transformation has become a "must-take" course for the high-quality development of the agricultural and food industry. As a leading integrated supplier of meat, eggs, and dairy products in China, New Hope places digitalization at the core of its strategy. The group has not only unified the thinking of all employees through the "Excellent Digital Climbing Plan," solidly promoting digitalization as a top priority, but also built a complete digital closed loop covering the entire industrial chain of "feed-breeding-slaughtering-processing-cold chain logistics" with the "Hope Cloud" digital platform as its central hub. He pointed out that artificial intelligence is becoming a new engine for industrial transformation, and New Hope is actively promoting the deep integration of AI in operational management and cutting-edge businesses. As a provincial-level digital transformation promotion center, New Hope has created a practical model of "data elements × modern agriculture" and looks forward to co-creating and sharing with local Sichuan enterprises to jointly promote industrial transformation and upgrading.

During the 14th Five-Year Plan period, New Hope Group built 18 digital "lighthouse projects," constructing a comprehensive digital system across six major areas: finance, human resource efficiency, food safety, supply chain, digital marketing, and intelligent manufacturing. This resulted in 57 standardized digital scenarios that can be externally empowered. This signifies that New Hope's digital capabilities have been productized and modularized, providing a solid foundation for external capability output and becoming a typical practice of "data elements × modern agriculture" at the provincial level.

This conference was not only a showcase of concepts and achievements but also a pragmatic industrial matchmaking event. During the conference, New Hope spearheaded three key tasks, achieving significant results.

The conference featured a dedicated digital capabilities exhibition area, showcasing for the first time New Hope's comprehensive digital industry chain solutions, covering feed, livestock farming, dairy, food processing, cold chain logistics, supply chain finance, and even property services, green chemicals, and medical services. This provided participating companies with a "one-stop" transformation case library, fostering a lively atmosphere for on-site exchanges and negotiations. The conference also brought in ecosystem partners such as Tencent Cloud, complementing New Hope's full-industry chain application scenarios from the perspective of AI technology empowerment, jointly outlining an end-to-end digital transformation blueprint for agricultural and food enterprises. In addition, the conference's dedicated matchmaking sessions directly matched the specific transformation needs of enterprises within the province with the empowering scenarios offered by New Hope and its partners, transforming the conference venue into a real "collaboration accelerator" and generating numerous cooperation intentions.

This joint hosting with Sichuan Province's Digital Transformation Promotion "City and Prefecture Tour" marks a significant milestone in the development of the HOPE Technology Conference. It successfully shared New Hope's cutting-edge technological practices, systematic transformation experience, and open empowerment willingness with more enterprises, promoting the alignment of New Hope's digital solutions with industry needs and contributing to the digital transformation and upgrading of Sichuan's agricultural and food industry.